Fight Infections Foundation

The Fight Infections Foundation is a non-profit organization dedicated to the prevention, diagnosis and treatment of infectious diseases. It is located in the Can Ruti Hospital in Badalona. The Foundation also created and promoted the #YoMeCorono campaign, an initiative that has raised more than 2 millions euros for the research against COVID-19.
Client
Fight Infections Foundation
Tasks
Digital Communication Strategy
Strategy Consulting
Graphic Design

Aims

  • Creation of a digital strategy.
  • Improve the brand awareness and notoriety of the foundation.
  • Establish strategic communication consulting.
  • Increase the digital community and generate the most interaction between users.
  • Manage the ads campaign in social media.
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Giny Comunicació worked with the Fight Infections Foundation with a global strategy of communication, establishing digital marketing strategies and graphic design for all social media platforms and also all the graphic material needed for campaigns and events. Two events related are the People in Red Gala and the Casa Seat Gala.

We also managed the social media platforms, writing the digital content and creating each graphic creativity needed.

“Your solidarity has a prize”

 

The #YoMeCorono initiative, with the famous actors Natalia Sánchez and Marc Clotet, along with Dr. Bonaventura Clotet, the president of the Foundation, presented the lucky draw for a Camper for all the participants who donate an economic contribution to the research for COVID-19. Giny Comunicació was a strategic partner and helped with the graphic design materials needed during the draw and its digital communication.

In addition, we joined forces with the International Caravaning Show –where the draw took place–, collaborating in the digital communication and its social media networks for the circulation of the draw.

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Other projects

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